SaaS Metrics Dashboard
Input your revenue and customer data — instantly see LTV, CAC ratio, quick ratio, growth rate, and 20+ key SaaS metrics.
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Key SaaS Metric Definitions
LTV (Customer Lifetime Value)
Average revenue a customer generates over their entire relationship. Calculated as ARPU × Gross Margin ÷ Monthly Churn Rate. Healthy SaaS targets LTV:CAC > 3x.
Quick Ratio
Measures growth efficiency: (New MRR + Expansion) ÷ Churned MRR. A ratio > 4 is excellent, meaning you add $4 for every $1 lost. Below 1 means you're shrinking.
Net Revenue Retention (NRR)
Revenue retained from existing customers including expansion minus churn. Over 100% means you grow even without new customers. Top SaaS companies hit 120–150%.
CAC Payback Period
Months needed to recover the cost of acquiring a customer. Calculated as CAC ÷ (ARPU × Gross Margin). Under 12 months is healthy, under 6 is excellent.
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